Beyond The Frame
For centuries, women have been displayed more than they've been heard. Painted. Posed. Idealized. Defined. Gazed Upon. Miu Miu believes womanhood doesn't belong inside someone else's masterpiece. So we're returning history's women to the people who never got to tell it: themselves.
The audio tour
In partnership with major art museums, Miu Miu introduces exclusive Beyond The Frame audio tours within museum apps. People unlock narrated experiences from the perspective of history's most iconic muses.
New York Fashion Week
The Beyond The Frame campaign breaks free on the runway at New York Fashion Week. Models dedicate their look to the muses of history.
Art Director: Jake Stallings | Copywriter: Dawnn Fann